Leading tackle company’s conservation commitment moves toward carbon neutrality, zero waste and healthy fisheries
Beyond an obsession for battling big fish, there’s one thing upon which anglers almost universally agree: Clean, healthy waterways and flourishing fish habitat lie at the heart of everything we hold sacred.
Count the people at Z-Man Fishing among America’s 60 million anglers—everyday folks you might meet at the tackle shop or along the shoreline. At some point each day, we’ll stop casting, survey our surroundings and simply marvel at the beauty both above the surface and below; we’ll pause to ponder what this awe-inspiring place might look like, 5, 10 or 100 years from now. It’s at times like these that anglers grasp their power to write the future—the same reason Z-Man has for years been working creatively, quietly, to help sustain healthy, vibrant fisheries behind the scenes.
It began early in the company’s 30-year history. From the beginning, Z-Man understood the value of supporting causes that ensure long-term sustainability of fisheries and aquatic environments. These motivations are evident in Z-Man’s product line itself, as its 10X Tough ElaZtech® soft plastic material exhibits advantages that lessen its environmental impact relative to other soft baits.
Not only does ElaZtech’s boosted durability reduce the number of soft plastic baits used by anglers, ingested by fish or discarded in the water, Z-Man’s specialized material is also one-hundred percent non-toxic and free from harmful chemicals like phthalates. Additionally, ElaZtech floats and is FDA Food Grade compliant—as opposed to traditional plastisol baits, which sink to the bottom and can be ingested by fish and other wildlife, sometimes causing digestive problems among other issues. Conversely, any inadvertently discarded ElaZtech baits will float and can be easily scooped from the water’s surface for proper disposal.