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NEW for 2021: Big&J® BB2™ Now in Apple Flavor
In order to survive and reproduce, whitetails must take in more energy than they expend. They accomplish this by seeking out food that offers the greatest nutritional benefit and finding areas where nutritious food is in the greatest supply in the smallest area. That’s why Apple BB2 is such an important one-stop source of nutrition. It is specifically formulated to meet the deer’s dietary and energy needs by using an optimal dose of digestible fiber and just enough starch to maximize digestion. Apple BB2 contains 110 percent of the energy value of corn with a minimum of 18 percent protein. Known as TDN (total digestible nutrition), the granular blend allows a deer to obtain the highest nutrition possible.
But first, they have to find it. Whitetails locate food primarily by smell. Like the original, Apple BB2 is such an effective attractant because its powerful scent can draw deer from far away. It is so strong that even humans can smell it as they approach a site with Apple BB2 present. With a much more powerful sense of smell, deer are able to detect it from hundreds of yards away, even with the mildest drafts.
Deer know what’s good for them, which is why they seek out preferred foods that offer the most nutrition, and one of their favorite foods is apples. By adding apples’ irresistible scent, Big&J made their original BB2 even more attractive, and from farther away.
The best way to attract and hold more deer on your land is by providing for their needs. The more food and habitat available, the more comfortable they’ll be, and the longer they’ll stay. Big&J’s flagship attractant-BB2 has a proven track record for attracting big bucks, giving hunters who use it an advantage over their quarry by providing more close encounters and sure, ethical shots. A new apple flavor offers an even more powerful attraction.
Create bait sites, where legal, before the start of hunting season in areas that provide good airflow to disperse the scent generated by Apple BB2. This will give the deer time to discover the sites and adjust travel and feeding patterns accordingly. Set up trail cameras to monitor the number of deer, size of bucks and time of day they visit each site. Then build your opening day hunting strategy around the BB2 location that provides the best chance of encountering that giant buck.
Apple BB2 is available in 6-pound bags for $12.99, 20-pound bags for $19.99 and 40-pound bags for $36.99.
To purchase online or find a retailer near you, please visit WWW.BIGANDJ.COM.
Big&J makes deer attractants and nutritional supplements to help produce a strong and healthy herd, with vital minerals and nutrients at double the concentration of other protein-based supplements. No artificial flavors or colors are used, and the products can be mixed with food in feeders, or in a direct ground application. Before using any deer attractant or feed, check and follow all local laws and regulations that apply.
For more information, please visit
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