Belk® and Realtree Collaborate on New Ocean+Coast Apparel Line Featuring the Realtree ASPECT Fishing Pattern to Hit Shelves This March

Realtree and Ocean+Coast have collaborated on their fourth exclusive collection together, this time featuring the new Realtree ASPECT fishing pattern. These exclusive designs, available only at Belk, will start hitting shelves in select stores this week.

The new O+C Realtree collection will feature fishing shirts, performance tops, graphic tees, boardshorts and accessories that cater to those who love and live the outdoor lifestyle. The collection is designed and produced by Realtree’s trusted licensed partner Colosseum Outdoors, which was selected for its expertise in outdoor gear and its quality product designs.  

“At Belk…we feel like we can offer a better outdoor experience than any of our competitors,” Jon Bollman, Belk’s Men’s Sportswear GVP/GMM, said. “It’s not a trend for us…it’s truly a way of life. The partnership that we have built with Realtree showcases how truly authentic our exclusive brand Ocean & Coast is and the name it is developing in the industry.”

Since Fall 2020, Ocean+Coast and Realtree have successfully collaborated every season to offer apparel lines that reflect a love of the outdoor lifestyle with on-trend designs and features that flatter and perform up to the standards of sportsmen and women around the country.

“Realtree continues to collaborate with Ocean+Coast because it just makes sense,” Bill Jordan, Realtree CEO and president, said. “Our two iconic brands exude that unique Southern lifestyle, and this newest line of apparel, featuring the Realtree ASPECT fishing pattern, effortlessly combines the best of both brands for a lineup that is exceptional in both quality and design. This new collection helps round out an already abundant selection of outdoor gear and apparel, which makes Belk a natural choice for outdoors enthusiasts who are looking to prepare for their next big adventure. The strong partnership between Realtree and Belk is unmatched and continues to expand and evolve each year.”

This collection of fashion-forward apparel and accessories offers 80 choices across Men’s, Women’s and Big & Tall sizes. The assortment will be sold exclusively at Belk stores and on belk.com with prices ranging from $19.50 to $59.50.  

About Belk

Charlotte-based Belk, Inc., a privately owned department store, opened its first store in 1888, beginning a legacy of selling great products at great prices, treating customers like family and giving back to the community. Today, Belk serves customers at nearly 300 Belk stores in 16 Southeastern states, at belk.com and through the mobile app. For over 130 years, Belk has proudly put customers and community at the center of what they do, supporting local charities, organizations and families when they need it most.

For more information visit https://newsroom.belk.com/.

To shop, find your local store at https://www.belk.com/stores/, visit belk.com or download the Belk app in Google Play or Apple Store.

About Realtree

Realtree is the world’s leading camouflage designer, marketer, and licensor with over 1,000 licensees utilizing the Realtree camouflage brand. Thousands of outdoor and lifestyle products are available in Realtree camouflage patterns. In addition, Realtree is committed to supporting individuals and groups that work to ensure our outdoor heritage, the conservation of natural places, and the wildlife that resides there. Find Realtree on Realtree 365, Facebook, Instagram, Youtube, Twitter and at Realtree.com.